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SiteSonic
Case Study

About

SiteSonic is a web app that create a well-designed responsive landing page for apps developers in minutes. 

No code needed, you can select and change any template you want in just one click.

Problem Statement

Apps developer usually doesnt have time and the money to market their app through a landing page, most developers don't spent much time on this task and keeps carry it over.

Building a landing page for an app you need to hire a designer, developer, buy domain, storage and contact a copywriter to write about your app. 

Solution

We built a website builder that pulls the app information from the app store, app icon, app screenshots, developer information and place it on the landing page on random template that could suit his app. 

After the user is satisfied with the results he can click publish, choose a doman and his site is live in matter of 3 minutes. 

Buisness Type

B2C - Buisness to customer 

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Design Process

We built a website builder that pulls the app information from the app store, app icon, app screenshots, developer information and place it on the landing page on random template that could suit his app. 

After the user is satisfied with the results he can click publish, choose a doman and his site is live in matter of 3 minutes. 

Screen Shot 2021-06-24 at 13.54.05.png
Discover
Stakeholder Interview

  • What are a few product concerns?

  • What’s missing in the current process that this tool will provide?

  • What is the single most important message your audience should remember from this deliverable?

  • What action should this deliverable entice the user to take?

  • If users had a “magic wand” and could wish for anything to make the process better, what would they wish for?

Design Strategy
executive intent

This ​project is about making apps developers' lives easier by making their desired website/landing page.

In addition to that, they can also design a visualize at the same time. moreover, they don't have to do the effort of adding all the information, our smart code can pull the information and add it professionally.

Target Audience

Young apps developers who want to market their app

Gender: male

Profession: Freelancers and working part-time developers 

Age group: 18 - 50 
location: worldwide 

General Tasks

Users can design, visualize and share his design to take an opinion. the user doesn't need to have an account to start creating he has the opportunity to choose images, colors, fonts.

After finishing the design they can use it with marketing their app.

Technology
Constraints

Sync the website setting and information and edit it via phone

Cross channels

All platforms IOS, Android, Web 

Marketing/
branding goals

Brand Partnerships: to increase brand awareness we can partner with other brands.

Leverage Social: People won't share content unless we will ask them so we should develop shareable content like graphics, infographics, and quotes.

Publishing Content: to increase our credibility we can write articles, share videos, apps, and services.

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Critical success
factor

There are so many platforms from where user can build their landing page but our goal is to make users choose us as their favorite builder.

Major Competitors

Wix, Squarespace, Weebly, Duda, Applander

Discover
Qualitative research

  • Is having your own website important? 

  • How having a website can help you market your app?

  • What do you need to show on the website?

  • How much would you spend on a website?

  • How much time would spend building a website?

  • How much you're familiar with building websites?

  • Any good\bad experience in building a website?

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